Why ‘Cool to the Touch’ Matters at Point of Sale
When we began brrr° with a vision of creating cooling fabrics, we knew it would be important for consumers to be able to quickly and noticeably tell that our products …Learn More
brrr° Chief Scientist Banerjee Gives Glimpse Into the Future of Cool
How much can our clothes really do to improve our bodies regulate temperature and get rid of excess heat? Quite a lot, actually. New technologies such as cooling mineral blends, active …Learn More
brrr°’s Banerjee Speaks at ITA’s ReThink Conference
brrr° Chief Scientist Apurba Banerjee will make a presentation about modern functional fabrics at the Innovate Textile & Apparel ReThink Conference this week in Raleigh, North Carolina. Banerjee’s talk is titled …Learn More
brrrº Banerjee Receives Future Leaders Award at Conference
We are so proud of Chief Scientist, Apurba Banerjee for receiving the Future Leaders Award from the American Association of Textile Chemists and Colorists. The award recognizes young professionals who are …Learn More
brrr°’s Banerjee Speaks ‘The Future of Cool’ at AATCC International Conference
brrr° Chief Scientist, Apurba Banerjee will be a featured speaker at the International Conference of the American Association of Textile Chemists and Colorists (AATCC) that’s happening this week in Fort …Learn More
Light Layers Create Comfort During Transitional Weather
It’s a tricky time of year, with chilly temperatures in the morning followed by warm afternoons and cool evenings. To stay comfortable all day long, choose a couple of light layers …Learn More
brrr° CEO & Founder Kolb Joins ABC Leadership Trust
Congratulations to brrr° Founder & CEO Mary-Cathryn Kolb in being invited to join the Atlanta Business Chronicle’s Leadership Trust. The Leadership Trust brings together business executives in major cities to share …Learn More
brrr° Expands Sales Team with Textile Veterans Kremidas & Henao
We’re excited to add a pair of seasoned textile and apparel industry veterans to team brrr°. Molly Kremidas and Valentina Henao bring half of a century of combined experience and knowledge …Learn More
Why Cooling Fabric Keeps You More Comfortable in the Winter Months
People often ask us why they should use brrr° cooling fabric in the winter. The thing is, we still overheat and get sweaty even when it’s cold outside. When we exercise or sit …Learn More
brrr°’s Apurba Banerjee Speaks at SYFA Conference About Advances in Cooling Fabric
brrr° Chief Scientist Apurba Banerjee, PhD, is delivering a compelling presentation today about how synthetic fibers are revolutionizing cooling fabric. Banerjee is featured as the second speaker at the fall conference …Learn More
brrr° Selected for ATDC NY Venture Showcase
brrr° Founder & CEO Mary-Cathryn Kolb is headed to New York City to be part of the ATDC NY Venture Showcase that connects up-and-coming entrepreneurs with dozens of institutional investors. brrr° …Learn More
brrr°’s Apurba Banerjee Elected Chair & Vice Chair of AATCC Committees
Congratulations to brrr°’s Chief Scientist Apurba Banerjee, Ph.D., on being elected to serve in leadership positions on several committees of the American Association of Textile Chemists and Colorists (AATCC). Banerjee was named …Learn More