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brrrº News

brrrº constantly innovates, connects with the textile industry, and shows off its cooling technology to the world.

August 7, 2025

brrr° VP David Ludd Featured in Runstyle Magazine

We are excited to see brrr° VP of Sales & Marketing David Ludd featured as a subject matter expert on cooling performance fabric in Runstyle magazine. Reporter Emily Walzer writes …Learn More

July 19, 2025

Textile World: Christopher Heyn Appointed Chief Executive Officer Of brrr°

ATLANTA, GA — July 18, 2025 — brrr°, a supplier of advanced cooling and comfort fabric technologies, today announced the appointment of Christopher Heyn as Chief Executive Officer. Heyn has …Learn More

July 19, 2025

Atlanta Business Chronicle: Atlanta-based fabric company Brrr appoints new CEO

By Rachel Cohen Noebes — Staff Reporter, Atlanta Business Chronicle Jul 18, 2025 “Brrr” isn’t something many people in Atlanta have said lately, given the scorching temperatures. However, today may be an exception. Atlanta-based Brrr, a …Learn More

July 18, 2025

Christopher Heyn Appointed Chief Executive Officer of brrr°

brrr°, a leader in advanced cooling and comfort fabric technologies, today announced the appointment of Christopher Heyn as Chief Executive Officer. Heyn has been serving as Executive Chairman and will …Learn More

June 26, 2025

brrr° Can Help Keep You Cooler and More Comfortable as Heatwave Grips the Nation

More than 170 million people in the central and eastern regions of the country are grappling with an extreme heatwave in late June as temperatures break past 100°F (38°C) in …Learn More

June 4, 2025

brrr° News: Apparel Sales and Marketing Executive David Ludd Joins brrr° 

Veteran apparel and footwear sales and marketing executive David Ludd has joined brrr° as Vice President of Sales and Marketing as the global leader in cooling performance fabric begins its …Learn More

brrr° team at Performance Days Munich 2025
March 10, 2025

Talking Cool Comfort at FFF Performance Days in Munich

Our team had a terrific time at the Functional Fabric Fair powered by Performance Days trade show in Munich last week, where we showcased some of our best-selling cooling performance …Learn More

November 27, 2024

Sourcing Journal article: How brrr°’s Cooling Fabric Brings Comfort in Hot Climates

By SJ Studio November 27, 2024 11:30am As global temperatures rise and heat waves become more frequent, consumers are seeking ways to prevent heat stroke, dehydration and sunburn. Heat waves not only strain …Learn More

October 29, 2024

Celebrating a Decade of Cool Comfort

Ten years ago, I founded brrr° with a vision of revolutionizing the cooling fabric industry to improve the fabrics we wear and touch in our everyday lives. We have done …Learn More

September 13, 2024

Sourcing Journal article: How brrr° is Changing the Game in Cooling Performance Fabrics

As our planet continues to warm at a rapid pace—resulting in more extreme weather events and heat domes—consumers are increasingly interested in sustainable fabrics that reduce their carbon footprint or …Learn More

Textile Nerd Podcast logo thumbnail image
September 10, 2024

Textile Nerd Podcast, Episode Eleven: Globalization, Fibers, and Futures

Featured Guest: Courtney Williams, Vice President of Operations and Product Development at brrr° Hosted by Lori Atone and Dan McGowan Listen to the episode Dan: From the products we use to the components …Learn More

Man sweating while working out.
July 30, 2024

NY Times: How your body can adapt to the heat

The New York Times had a great series of articles this summer about heat domes, heat waves, and how people are struggling to adapt to our rapidly warming planet. The Times published …Learn More

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Contact Us

+1-404-490-3755

North America
550 Pharr Road NE, Suite 500
Atlanta, Georgia 30305-3244

Taiwan
2F​, No.​252​, ​Qingpu 6th St.
Zhongli​ Dist., Taoyuan City, 3​20​, Taiwan

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