Ten years ago, I founded brrr° with a vision of revolutionizing the cooling fabric industry to improve the fabrics we wear and touch in our everyday lives.
We have done exactly that — and so much more — over the past 10 years.
As the global leader in cooling fabrics, we have introduced game-changing innovative performance products such as brrr° Pro as well as sustainable options including brrr° Recycled and a mechanical stretch product that’s better for the environment. We’re also working on a partnership with CiCLO® to offer brrr° fabric that accelerates bioremediation at the end of a garment’s useful life.
We continue to attract top talent, and we’re thrilled to announce that David Ludd has joined brrr° as our new VP of Sales & Marketing. David was previously global head of sales and marketing at Coolcore, and he formerly worked at brands including Converse, MBT, Nike, and Levi Strauss & Co. He brings valuable leadership, strategy, expertise, and relationships to brrr° as we win in the marketplace.
Our team is so proud of the premium products and trusted relationships we have fostered with a portfolio of iconic global brands including Adidas, Reebok, Bass Pro Shops, Southern Tide, Vineyard Vines, Sun Day Red by Tiger Woods and TaylorMade Golf, and many more.
While our success propels us into a new decade of growth, our team is intensely focused on a winning sales strategy, stronger operations, and superior execution. We will grow with existing customers, win new business globally, and deepen opportunities with a focus on exciting and fast-growing categories. We’re excited to begin a new decade of success and growth as we achieve new heights!
With gratitude,
Mary-Cathryn Kolb
Founder & CEO of brrr°
October 2024
