cooling shirtAs the days get longer and warmer, stay cool and comfortable in the new line of  Intercoastal Performance Shirts by Southern Tide featuring brrrº cooling technology.

These lightweight button-down shirts have a classic fit and combine brrr°’s natural cooling minerals, active wicking, and rapid drying to create a Triple Chill Effect that won’t ever fade or wash out.

Designed with ultimate comfort in mind, these shirts feature eyelets under the arm for extra ventilation. They’re machine washable, making them a hassle-free choice for the office or summer vacations.

Southern Tide recently released a new performance polo featuring brrrº cooling technology. It comes in 4 different colors with a classic fit that is cool, breathable, quick drying and has a UPF of 50+ to protect you from the sun.