Courtney Cruzan, our Vice President of Operations & Product Development, recently did some hard core backpack hiking in the Sierra Mountains in California and put several shirts made with brrr° cooling fabric to the test.

brrr° offers superior protection from UV rays, and the natural cooling minerals, active wicking, and rapid drying created a “Triple Chill Effect” that instantly and continuously drew heat and moisture away from the skin.

“It was a lot more comfortable backpacking in the sun with brrr°,” Courtney said.

Her in-the-trenches product testing aligns with independent third-party lab tests that show that brrr° cooling fabric consistently outperforms other brands.

Thanks for giving brrr° a rigorous test in the California summertime heat, Courtney!